| Wednesday, November 7, 2007 |
|
| 7:30 a.m. |
Registration / Continental Breakfast |
| 8:20 a.m. |
Welcome |
| 8:30 a.m. |
D. Wade Mack Distinguished Lecture
Steven Lund, Vice Chairman: Board of Directors, Nu Skin Enterprises
Nu Skin Enterprises: A Utah Success Story
|
| 9:45 a.m. |
Concurrent Session
Larry Silver, Comcast Business Services Leader
How to Develop Effective and Rewarding Customer Rapport and Retention
Kendall Card, Community Marketing Manager, Backcountry.com
Blogging with Purpose
Scott Reese, Group Rental Manager, Enterprise Rent-A-Car
How Enterprise Rent-A-Car turns consistent customer satisfaction into outstanding growth
|
| 10:45 a.m. |
Networking Break |
| 11:00 a.m. |
Samuel C. Powell Distinguished Lecture
Jeff Hunsaker, Senior Vice President, Me Inc.
Marketing and Selling in an Atmosphere of Conflict
|
| 12:15 p.m. |
Networking Luncheon & Lecture |
| 1:15 p.m. |
L.T. & J.T. Dee Foundation Distinguished Lecture
Stormy Simon, Senior VP of Branding and Customer Care, Overstock.com
To Be Announced
|
| 2:30 p.m. |
REPEAT OF CONCURRENT SESSIONS |
| 3:30 p.m. |
Networking break |
| 3:45 p.m. |
George S. Eccles Distinguished Lecture
Mike Kennedy, President & CEO, BCC Consulting
Delivering World Class Customer Service |
| Thursday, November 8, 2007 |
|
| 7:30 a.m. |
Registration / Continental Breakfast |
| 8:20 a.m. |
Welcome |
| 8:30 a.m. |
George S. Eccles Distinguished Lecture
Jeff Swearingen, Vice-President, Shopper Marketing, Frito-Lay
Elevating Your Brand in a Changing Retail Environment
|
| 9:45 a.m. |
George H. "Herb" Champ Distinguished Lecture
George Wright, Marketing Manager, Blendtec
Brand Awareness Through Viral Marketing
|
| 10:45 a.m. |
Networking Break |
| 11:00 a.m. |
Hewlett Packard Distinguished Lecture
Rob Brough, Executive VP of Marketing & Communications, Zions Bank
A Brand Case Study: Developing "We Haven't Forgotten Who Keeps Us in Business"
|
| 12:00 p.m. |
Networking Luncheon & Lecture |
| 1:15 p.m. |
RVA Corp./Cache Mortgage Corp. Distinguished Lecture
Tom Rogers, Senior Marketing Manager & Talent and Strengths Coach, Discover Financial Services LLC
Creating Customer and Employee Engagement through Clarity
|
| 2:30 p.m. |
Kenneth Iverson/Nucor Steel Distinguished Lecture
Virginia Parker, Director of Marketing, Flying J, Inc.
Gaining Market Share
|
| 3:30 p.m. |
Aggie Ice Cream Social |
